Royal Caribbean Brings Underwater Adventures to Life with Its Groundbreaking Snapchat Experience

Royal Caribbean recently demonstrated to the world a first-of-its-kind underwater adventure through the lens of Snapchat Spectacles. Featured in June, Royal Caribbean’s Snapchat channel immersed viewers in a one of-a-kind underwater adventure thanks to a custom-designed scuba mask dubbed “SeaSeekers.” The mask was custom engineered by the cruise line for use with Snapchat Spectacles. It allowed the wearer to snap while underwater and gave those above the surface a unique perspective into the intriguing underwater world of marine life.

Three dives were held, featuring incredible underwater adventures seen through the eyes of three well-known divers. In Cozumel, Mexico marine wildlife photographer and conservationist Roberto Ochoa gave viewers a rare glimpse into the annual migration of Whale Sharks. Marine Biologist Gabriela Nava and co-founder of the organization Oceanus, A.C. based in Mexico, offered viewers the opportunity to see a coral reef restoration project where she and her team have been working to restore the local reefs. In Belize, fans followed along as free diver Ashleigh Baird visited the Great Blue Hole, an underwater sinkhole that is believed to be the largest of its kind. Fans were able to follow along on Royal Caribbean’s Snapchat channel and by searching on other social platforms by using #SeekDeeper.

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