Celebrity Cruises Unveils Their New “Always Included” Luxury Brand

Celebrity Cruises has announced a simplified new approach to cruising that will be known as “Always Included”.  Designed in part to put an end to confusing promotions, add-ons and limited time offers, “Always Included” will feature Wi-Fi, selected drinks, and tips on all cruises excepting its Galapagos vacations. This permanent new feature will commence on November 17, 2020.

As the new standard for luxurious cruising, “Always Included” will include the following:

• Unlimited Drinks – Classic cocktails, wines by the glass, beer, sodas, specialty coffees and teas, juices and bottled water can be fully enjoyed without keeping track of the tab.
• Unlimited Wi-Fi – Free, always-on connection to social media, email and the web, allows guests to surf the net on an unlimited basis.
• Daily Gratuities – Tips are already taken care of, allowing guests to relax and enjoy the personalized service delivered by Celebrity’s exceptional crew.

For guests desiring even more luxurious simplicity, Celebrity is offering the option to upgrade to one of two packages:

• The Elevate package features unlimited premium drinks and adds shore excursions up to $200 per person.
• The Indulge package features the benefits of the Elevate package and also adds unlimited streaming Wi-Fi and up to an additional $200 per person in onboard credit to spend virtually any way the cruiser desires.

All guests in The Retreat – Celebrity’s unparalleled vacation concept featuring stunning all-suite accommodations and all-exclusive experiences including a private restaurant, lounge and sundeck, and a dedicated team of butlers and concierge staff – will receive the same amenities as the INDULGE package at no additional charge.

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